We took Knap, a premium family-run tailoring business, and dressed it in a brand identity that mirrors its ethos: perfection in fit and quality. ‘Knap,’ signifying ‘Perfect Fit’ in Serbian, now stands for their promise to deliver exactly that. Our collaboration delivered a full branding suite—naming, logo, guidelines, and more—infusing every piece with the essence of tailor-made excellence and Knap’s unique story.