Zest
- Tasks: Branding & Identity, Packaging
Project Description
Logo and packaging design for Zest Cranberry Juice, a beverage celebrated for its tart and refreshing taste. Our design captures the essence of cranberries, which grow on low-lying shrubs in wetlands and are known for their natural acidity and distinctive tartness. To complement the juice’s healthful properties, high in antioxidants and beneficial for the urinary tract, our packaging mirrors its vibrancy and natural goodness. The juice, often sweetened and blended with other flavors, is available in both natural and processed forms. Our design aims to stand out on the shelves of grocery stores and supermarkets, inviting consumers to experience the unique taste and health benefits of Zest Cranberry Juice.